WEM professional visits Asia and Africa for integration with partners

To promote the commercial relationship, open new markets and improve the quality of the services provided by international representatives in countries in Asia and Africa. This was the objective of Ricardo Araújo, export manager at WEM Equipamentos Eletrônicos, when traveling through Dubai, in the United Arab Emirates, Kuala Lumpur, in Malaysia, Jakarta, in Indonesia, Khon Kaen and Bangkok, in Thailand, and Cairo, in Egypt, between January 26th and February 22nd.

During the period, Araújo participated in more than one edition of the Arab Health, in Dubai, and visited partner companies of WEM in order to discuss the activities of the year. He also promoted an integration between the teams of the technical and commercial area, with theoretical and practical activities, focused on the Electrosurgical System SS-601.

In addition, the trip had as objective the monitoring of the sales of the pen Griff CVHP - Canady Vieira Hybrid Plasma - for cutting and coagulation with argon gas, the interest in which has increased in the visited countries.

Araújo analyzes the result of the long journey as positive. “It is important to check closely and certify that our representatives are well prepared and that they know in depth the products of WEM. The good acceptance of the CVHP pen was a delightful surprise, proving its potential for growth even in the short term", he concludes.